Twitter launched new features in 2022 to diversify their income beyond advertising, including Twitter Blue subscriptions, multiple media formats, co-Tweets, an edit button, and more. The company hasn’t recorded an annual profit since 2019. Twitter earned just over $5 billion USD in 2021. Twitter has experienced revenue setbacks over the years, though their overall results have been on a positive upward trajectory.
2021.Įven if that turns out to be true, it wouldn’t be an isolated incident. While official earnings reports are only available for half of 2022 so far, there are reports of revenue dropping by as much as 35% in 2022 vs.
Twitter is on track to break even in 2023, Musk saysĢ022 was a year of massive change for Twitter, including an ownership change. Download the complete Digital 2022 report-which includes online behavior data from 220 countries-to learn where to focus your social marketing efforts and how to better target your audience.